Static Full-Screen Interstitial
Fast-loading, full-screen mobile ad. The most widely supported interstitial format on our network. Single message, single CTA, single conversion goal. The right choice when speed matters more than creative complexity.
Mobile Interstital
Mobile Interstitial Advertising Network
Full-Screen Mobile Ads
Every other mobile format shares screen space with content, navigation, and other ads. Mobile interstitials don't. AdsNetwork is the mobile interstitial ads network delivering full screen mobile ads at natural user transition points across premium crypto, gaming, and iGaming publishers, with 75%+ viewability and 2–5% mobile interstitial CTR.
- Full-screen format, zero competing ad units
- Triggers at natural user transition points only
- 75%+ viewability - highest of any mobile format
Premium Mobile Interstitial Formats
Three Interstitial Types. One Is Right for Your Campaign.
Static, interactive, and video, each built for a different conversion goal.
HTML5 Interactive Interstitial
Animated, interactive, full-screen, countdown timers, swipe interactions, video, and multi-step conversion flows built directly into the ad. HTML5 interstitials deliver 2x the mobile interstitial CTR of static formats. The right choice when creative quality is part of your brand positioning.
Video Full-Screen Interstitial
Full-screen video at a natural transition point. The highest-recall and highest-engagement mobile format available — combining forced attention with storytelling power. The right choice for brand awareness campaigns that need more than a static image to land.
Interstitial Advertising
What Is Interstitial Advertising?
Mobile interstitial advertising is a full-screen ad format that appears at natural transition points in a user’s mobile browsing or app experience, such as between content pages, after articles, between game levels, or during app pauses, fully taking over the screen before the user continues.
On AdsNetwork, mobile interstitials are shown only at genuine transition points, never mid-content or mid-video, following IAB and publisher standards to ensure compliance and protect user experience across all markets.
- 75%+ Avg viewability rate
- 2–5% Mobile interstitial CTR
- 75% Mobile's share of global display spend
Why Brands Choose AdsNetwork Mobile Interstitial
The mobile ad network placing interstitials where users are ready, not frustrated.
Placement timing is everything with interstitials. Here is how we get it right.
Who Can Benefit from Mobile Interstitial Ads?
Mobile Interstitial Advertising for High-Growth Industries
75% of global display spend is mobile. The advertisers getting the best return use interstitials.
Crypto & Blockchain
Interstitial ads crypto campaigns reach mobile wallet holders at natural app and content transition points — making it one of the highest-converting formats for exchange sign-up campaigns and DeFi app installs. On-chain targeting ensures your ad reaches wallet holders specifically.
iGaming & Gambling
Interstitial ads iGaming campaigns reach mobile bettors and casino players between sports articles, at transition points in gambling apps, and during natural content breaks — driving registrations and first-time deposits at rates mobile banners can't match.
Gaming
Game installs happen when players are mid-gaming-session — discovering new titles between levels. Interstitials within mobile gaming apps reach players at exactly these natural transition moments. The highest-converting placement type for game install campaigns on our network.
Finance & Fintech
Full screen mobile ads for fintech app installs and account sign-ups drive engagement rates that mobile banner formats can't match — because the user cannot scroll past a full-screen ad.
Specifications
Interstitial Ad Sizes & Specifications
Everything you need before uploading your creative.
Interstitial ad sizes
320×480px (portrait) / 480×320px (landscape)
File formats
JPG, PNG, GIF, HTML5
Max file size
200KB (static) / 300KB (HTML5)
Close button
Mandatory, appears after 5 seconds maximum
HTML5 support
Yes, animated and interactive HTML5 supported
Devices
Mobile and Tablet primary / Desktop optional
Mobile interstitial CPM
CPM / CPC, both models available
Avg CTR benchmark
2%–5% mobile interstitial CTR
Viewability
75%+ avg
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Read ArticleFrequently Asked Questions
FAQs
Mobile interstitial advertising is a full-screen ad format that appears at natural transition points in a user's mobile browsing or app experience, between pages, after content, or at natural session breaks. The ad takes the entire screen, eliminating banner blindness. It is the highest-viewability mobile format available, consistently delivering 75%+ viewability and 2–5% mobile interstitial CTR.
Interstitial ad sizes: 320×480px (portrait) or 480×320px (landscape). File formats: JPG, PNG, GIF, HTML5. Max file size: 200KB (static) / 300KB (HTML5). Close button mandatory, must appear within 5 seconds. Static and HTML5 animated formats both supported, with rendering validated across all devices before delivery.
Network average is 2–5% mobile interstitial CTR, six to ten times higher than standard mobile banner. HTML5 and video interstitials consistently reach the upper range. Precise audience targeting and natural placement timing are the two biggest CTR drivers, both optimised by our AI throughout your campaign.
Interstitials at natural transition points with a clear close button are fully compliant with Google's Better Ads Standards and IAB guidelines. AdsNetwork only serves interstitials at natural page transitions with mandatory close functionality, never mid-content, never blocking content access.
Mobile interstitial CPM on our network typically ranges from $3–$12 depending on geo, vertical, and targeting. Crypto and iGaming with on-chain audience targeting sit toward the higher end. We provide specific mobile interstitial CPM estimates for your campaign before you commit, not ranges that cover every scenario without committing to yours.
Yes. AdsNetwork operates independently of Google and Meta. Crypto apps, DeFi platforms, online casinos, sportsbooks, and fintech apps run mobile interstitial campaigns without category restrictions or certification requirements.
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